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According to Baby Boomer Headquarters (BBHQ.com) over 10,000 people in this country turn 65 every day. This figure will continue to grow over the next 10 years.

Many Americans in their 40’s-50’s have either cared for their parents personally, or funded some type of long term care for them. Almost all know of someone that has had to deal with a long term care event.

It is for this reason Baby Boomers want a choice when it comes time for their care. They do not want to burden their own children with the task of being a caregiver. So, the purchase of Long Term Care Insurance makes sense. Additionally, people generally want their hard earned dollars to go to loved ones, or charities rather than a nursing home.

The vast majority of plans being issued today are for people between 50-70 years of age, with the average being 59. Long Term Care insurance is highly purchased by people with net worth of S100K and higher.

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